Generative Business Card Tab

Project Name

Generative Business Cards

Project Type

Identity / Personal Branding


I wanted to create a business card that connects my interest in both print design and digital design in an interesting and intriguing way. I had also been exploring a project that utilises HP Indigo digital presses and thought it would be a great opportunity to use that technology so I can give clients and others a unique experience. As well as one side of cards featuring randomly generated imagery the cards also have an NFC chip embedded inside that transfers that unique imagery across to the website when scanned.

Generative Business Card Front Generative Business Card Fan Generative Business Card Line